How to get to the top of Google - Contentify Australia

How to Get to the Top of Google

Is it even possible to get to the top of the Google mountain?

The short answer is, yes, it is possible to get to the top of Google search results.

And it depends on what keywords and search terms are used to find your website.

For example, if someone searches for “contentify design perth”, the first result is currently (July 2024) my website, i.e., https://contentify.com.au.

But if they simply searched for “Contentify”, they may not find the Contentify website in position #1 as other entities outside of Australia compete for that position in search engine results (known as the SERPs).

Here are some key strategies:

Optimise Your Website

  • Make your site search-engine friendly by ensuring Google can crawl and index your pages
  • Optimise your website for mobile, as over 50% of traffic is from mobile devices and Google uses mobile-first indexing
  • Improve your on-site SEO with keyword-optimised titles, descriptions, content, and internal linking

Publish High-Quality Content

  • Conduct keyword research to find relevant, high-volume keywords with commercial intent
  • Optimise your content for search intent – match what searchers are looking for
  • Publish in-depth, comprehensive content that provides value to users
  • Make your content skimmable with headings, lists, images, and short paragraphs

Build Authority

  • Earn high-quality backlinks from authoritative, relevant websites
  • Optimise your Google Business Profile with complete information, photos, and reviews for local SEO
  • Promote your content on social media to drive traffic and shares

Track and Optimise

  • Monitor your rankings, traffic, and conversions using tools like Google Analytics, Search Console (and the WordPress plugin – Google Site Kit)
  • Continually optimise your pages based on performance data and user feedback
  • Expand your keyword targeting by finding related keywords to create more pages that rank

By following these best practices consistently over time, you can steadily improve your Google rankings and drive more qualified traffic to your website. The keys are publishing high-quality content, building site authority, and continually optimising based on data.

Get Help with Your Site’s Search Ranking

Contact Peter.


Sources:

  • https://www.semrush.com/blog/get-to-top-of-google-search
  • https://www.podium.com/article/get-to-the-top-of-search-pages
  • https://exposureninja.com/blog/top-of-google
  • https://backlinko.com/rank-high-on-google
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